| Feature | HouseCall Pro | Markate |
|---|---|---|
| Company Overview | A comprehensive service management platform designed for home service businesses. Offers tools to streamline operations, enhance customer interactions, and boost revenue. Tailored for industries like HVAC, plumbing, electrical, cleaning, and more. | A service management platform known for affordability with financing features. Helps improve efficiency, reduce costs, and automate marketing tasks. Suitable for small to mid-sized businesses in the home service industry. |
| Key Offerings |
|
|
| Pricing | Basic: $79/month (or $59/month annually) for 1 user Essentials: $189/month (or $149/month annually) for 1-5 users MAX: Contact for pricing (1-100+ users) Add-ons available at additional costs (e.g., Sales Proposal Tool, Recurring Service Plans) 14-day free trial available | Owner Operator: $49.95/month (save 10% annually) Team: $39.95/month base + $35.95/month per employee Individual Add-On Features priced at $10/month each (e.g., Leads Management, Jobs Management) 14-day free trial available |
| Industries Served | HVAC, Plumbing, Electrical, Handyman Services, Carpet Cleaning, Landscaping and Lawn Care, Pest Control, Pool and Spa Services, Home Cleaning Services | Suitable for various home service businesses seeking efficiency and cost reduction. Not industry-specific but caters to small to mid-sized service companies. |
| User Accessibility | Accessible via mobile app and web interface. Allows users to manage their business from anywhere. Offers a 14-day free trial with no commitment. | Accessible through mobile and web apps. Provides a 14-day free trial without requiring a credit card. Offers seamless workflows and offline app usage. |
| Performance Metrics |
| Focuses on efficiency improvement and cost reduction. Provides reporting and analytics for leads, jobs, sales, and business performance. Offers profit-loss analysis and customer demographics insights. |
| Support and Resources | Dedicated support via phone and in-app chat. Offers an online university and community forums. Provides educational resources like webinars, eBooks, and templates. | U.S.-based support available through chat, phone, and email. Offers product demos, data migration services, and community engagement. Provides training and support for a smooth transition. |
| YacDaddy Integration |
YacDaddy integrates with HouseCall Pro in several ways:
|
YacDaddy integrates with Markate:
|
| Our Take | While it may charge extra for features as you grow, HouseCall Pro offers all the functionalities needed to build a large business. It’s great for configuring your business software needs as you expand. The platform allows adding features as needed. | Markate includes a financing feature that lets you offer clients big-ticket items and get paid immediately. Known for affordability, it may have a less polished interface but is a great option for small to mid-sized businesses and gets the job done effectively. |
Introduction to HouseCall Pro and Markate
If you’re running a home service business like HVAC, plumbing, or cleaning, staying organized is really important. Good customer relationship management (CRM) software helps you do things like manage your jobs, send invoices, and stay in touch with your customers. HouseCall Pro and Markate are two of the best tools out there for this. They help business owners save time, keep track of work, and get paid faster.
Both HouseCall Pro and Markate are made for field service companies and offer mobile apps that help you take care of your jobs, clients, and money. Even though they both do similar things, there are big differences in how they work, how easy they are to use, and how much they cost. Let’s take a closer look at what each one offers so you can pick the one that fits your needs and your business size.
What HouseCall Pro Offers
HouseCall Pro is packed with tools to help pros who work in people’s homes. It works well for many trades including HVAC, electrical, plumbing, and even pool cleaning. Whether you’re just starting or managing a growing team, HouseCall Pro has three different pricing levels to fit your business: Basic, Essentials, and MAX.
One thing that stands out with HouseCall Pro is how many features it brings together in one platform. You can make it easier to schedule jobs with drag-and-drop tools, send invoices right from your phone, and even offer financing choices to your customers. HouseCall Pro also helps you get more jobs by letting customers book online and collecting reviews after each job.
Using HouseCall Pro Day to Day
HouseCall Pro makes everyday work easier for business owners and their crews. You can start by scheduling your jobs, assigning techs, and sending out automatic reminders to customers. Once a job is done, you can send an invoice, collect the payment, and even track your expenses — all from the app.
It also connects with QuickBooks, so you don’t have to do double work when it comes to tracking your money. Reports are easy to pull so you can see how much you’re making and where things can be improved. If you manage a growing team, the employee tracking tools help you know where everyone is and how well each tech is performing.
Who Should Pick HouseCall Pro?
HouseCall Pro is great for business owners who think ahead and want tools that can grow with them. You only pay for extra features when you’re ready. Want to manage payroll later? You can add it. Need call tracking to see which ads are working? There’s an add-on for that. So while the costs can grow, you’re never stuck with features you don’t need.
It’s trusted by more than 180,000 service professionals and has helped complete over 100 million jobs. On average, users report making 35% more money within the first year of using it. That’s a big plus if you’re planning to scale up your business.
