Footbridge Media vs Service Lifter

Footbridge Media vs Service Lifter: Which One is Best for Contractors?

When you’re a contractor looking to grow your business, choosing the right marketing company is a big deal. You need someone who understands your kind of work and knows how to get you more leads. That’s where companies like Footbridge Media and Service Lifter come in. Both of these companies work mostly with contractors and home service businesses, and both offer marketing tools like websites, ads, and content. But they work very differently, and picking the right one can save you a lot of time and money.

In this article, we’re going to take a good look at how Footbridge Media and Service Lifter compare. From pricing and website ownership to how their services work with YacDaddy, we’ll give you the info you need to help decide which one might work best for you. If your business needs more phone calls, better online reviews, or if you want to show up higher on Google, this guide will help.

Website Building: Platform vs Ownership

One of the biggest differences between Footbridge Media and Service Lifter is the type of websites they build. Footbridge Media builds custom websites, but they do not use WordPress. This is important because it means the website is not easily moveable. If you ever wanted to switch to another marketing company or host it somewhere else, you’d likely need to rebuild the whole thing. That can be both frustrating and expensive.

On the other hand, Service Lifter builds all their websites on WordPress, which is considered one of the best platforms in the industry. WordPress websites are yours to keep. If things ever change, you can take your site with you, host it anywhere, and hand it off to another company. Contractors who care about owning their online presence will lean toward Service Lifter for this reason. Plus, WordPress allows additional tools to be added, including those from YacDaddy.

Also, websites built by Service Lifter can be integrated with important software like CRMs and YacDaddy’s app. That means you can share your jobsite photos, call transcripts, and other data with ease. Service Lifter’s websites are more flexible, and flexibility is a good thing when you’re growing a business.

Marketing Services and Add-Ons

Footbridge Media has been around for a long time and offers a bundle of marketing tools that come with your monthly payment. You get services like email marketing, SEO (search engine optimization), social media management, and even leads from live chat. They also include Birdeye for review management, which helps contractors collect more good reviews. All these services are useful, and the company handles them for you every month.

Service Lifter works a little different. They give clients the option to choose exactly what they want from an à la carte menu of services. That means you can buy individual items like blog writing, Facebook ads, backlinking, or custom graphics one at a time. You’re not locked into a package, and you don’t pay for things you don’t need. They also offer setup for CRMs like HighLevel and hosting services, which makes their system very flexible.

If you’re looking for a company that does all the thinking and managing, Footbridge might be a better fit. But if you want full control and only buy what your business needs at any given time, Service Lifter gives you more control and less waste.

How Both Companies Handle SEO

Both companies say they help you get more eyes on your business through search engine optimization. This means helping your website show up higher on Google when people search for things like “local plumber” or “AC repair near me”. Footbridge Media includes some SEO work in their monthly fees, including optimizing your site content and getting online reviews through Birdeye.

Service Lifter takes SEO very seriously and is run by an industry expert named Schieler Mew, who is known in the SEO space. They offer strong SEO packages that include keyword research, content updates, backlinks, and everything you need to grow your rankings on Google. Because they use WordPress, it’s easier for Service Lifter to stay on top of SEO best practices and keep their clients’ websites fast and easy to crawl by search engines.

If Google visibility is one of your top concerns and you want